The #1 Ladies Website Agency was born out of the desire to design stylish creative websites for entrepreneurial women that expressed not just their business ethos but reflected their personality too.
Over the years I've noticed how very flashy and garish websites had become. Even blogs, once upon a time such straightforward little creatures, have been turned into florid showy marketing tools. Gone are the days of writing a simple online diary.
Trumpetted now are meta tags, SEOs (search engine optimisation), Google analytics, search algorithms, cross linking, internal marketing strategies and the like. While I don't deny their importance, it seemed to me that amongst all this technical mumbo jumbo wizardry, the true essense of what a website should be had vanished. Beautifully crafted, individually tailored classy websites that radiated personality and life seemed lost for ever.
In chatting with women, many also voiced their concern at how baffling they found the technical, mainly male-dominated, jargon that seemed to go with setting up a website. Others spoke of their dismay at the inability of their website designer to either listen or accept their ideas; others expressed their disappointment with the finished product that tended to promote the website company rather than them.
The more I talked to women the more I realised something needed to be done. Wouldn't it be nice, I thought, if women could talk to someone on their own wave-length, feel at ease when bouncing around ideas and creative thoughts, and express their likes and dislikes and how they saw their website developing over time? Wouldn't it be great to create elegant websites they'd be proud to own, that they could manage if they wanted to and evolve as their business grew?
And this is why The #1 Ladies Website Agency was created: to fill that immense gap.